Sensory Analysis
of Foods, Beverages, and Ingredients

Transforming Data into Unforgettable Sensory Experiences

We facilitate decision-making regarding your products by engaging users at a deeper level, allowing you to understand relevant insights from your market.

Research market

If you're looking to stand out in a food market is saturated, our services are the key. Discover how you can differentiate yourself and conquer your consumers through the sensory marketing.

Sensory Analysis

Leaders in Sensory Analysis and Consumer Research

Sensory Evaluation
of Foods, Beverages, and Ingredients

We support the creation and improvement of products through specialized solutions in sensory analysis and consumer understanding.

We guide our clients in identifying crucial insights in their market, particularly regarding sensory stimuli that impact the perception of their products.

Offering our expertise to enhance their products and ensure they meet the quality standards expected by consumers, providing unique sensory experiences through the work of an expert team in sensory analysis and consumer understanding..

What is
Sensory Analysis?

Sensory analysis is a scientific discipline that seeks to evaluate and measure how we perceive and prefer different products such as foods, beverages, and ingredients.

From the nuances of color and aroma to texture and taste, our comprehensive approach optimizes product formulation and development, ensuring a positive sensory experience for consumers.

Sensory Analysis Methodology

Optimize the formulation of your products, ensuring a positive sensory experience and market acceptance.

Consumer Insights

Adapt and optimize your products according to consumer expectations.

Services
Sinergia Sensorial

WHAT WE DO

We offer a wide range of sensory analysis and consumer research services tailored to the needs of each company and industry.

Sensory Analysis of Foods, Beverages, and Ingredients

Our sensory analysis panel allows you to thoroughly understand the needs regarding your product, enabling you to develop more appealing and competitive products.

Understanding the consumer

Understand your consumer's behavior and generate effective strategies by gathering information from your customers, gaining an edge over the competition.

Sensory Evaluation Courses

Uncover the science behind sensory evaluation with our specialized training. From tastings to advanced methodologies, we prepare you to lead in sensory quality.

Consumer Insights

When do you need to contact us

Develop new products When you need to understand how your new product will be accepted by consumers in terms of taste, aroma, texture, and other sensory attributes.

Improve existing products To identify areas of opportunity and increase the quality of your existing products.

Understand regional preferences Understand the preferences of specific markets to adapt products for consumer acceptance.

Optimize manufacturing processes By understanding how manufacturing processes affect the sensory attributes of products, operations can be optimized to ensure consistent quality.

Measuring customer loyalty Understand how the sensory aspects of a product contribute to customer loyalty to leverage and improve long-term retention.

Determine product shelf life Know the optimal duration for a product to maintain its desirable sensory characteristics so that consumers continue to prefer them.

Brands that have trusted us

Our commitment goes beyond analyses and consultations; it is a confidentiality pact that enables our clients to operate with the certainty that their intellectual property, exclusive formulas, and strategic data are protected. We understand that competition can be fierce, and that's why we ensure that no confidential information leaks.

Market Research for a Product

Aimed at Companies Across the Food Industry

Our services are tailored to companies throughout the food industry, catering to small and medium-sized enterprises as well as large multinational corporations.

We specialize in the categories of personal care, dental care, and household care.*

Entradas de blog

Guía práctica sobre los tipos de pruebas sensoriales en alimentos

17 de December de 2024

Aquí, te explicaremos los tipos de pruebas sensoriales en alimentos, sus diferencias y sus aplicaciones en el desarrollo de productos.

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Impulsa tus productos gracias a una prueba sensorial descriptiva

30 de November de 2024

En un mercado cada vez más competitivo, comprender las preferencias de los consumidores y optimizar los productos para satisfacerlas se ha convertido en una prioridad para las empresas. La prueba sensorial descriptiva es un servicio esencial para lograrlo.

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Artículo 7

02 de November de 2024